TSMarketer: Your Messaging

Step 3: Your Messaging

The system supports these communications:

Single touch: Postcard
Single touch: Email
Info Collector: Email driving to Web-Form
Sample web-form to collect feedback.
Multiple Touch: Time-Phased blend
Time-phased campaign with postcards and emails.
of
Postcards and Email

System Features allow:

Multiple Users: client-facing people who can create personalized touches.
Personalization of all messaging via variable technology.
Collect custom data on survey form.

Enter custom data into DataManager.

Include custom field in custom message.

See custom data on final post card.
Tailored campaigns based on contacts' interests and potential. Key points:
- These "campaigns" can be communications with high-potential individuals or very small groups. In general, you can allocate your investment based on potential.
- Campaigns can be pre-planned and executed by "drip," extending for weeks or months depending on your goals.

Please browse AAApparel's sample set (left). We will work with you to customize campaigns for your own purposes.

Acquaintance-General: Swift general email with feedback form. View email
1. Acquaintance-General: Swift general email with feedback form.
| View form
Sample web-form to collect feedback.
Acquaintance-General: Swift general offering card. View
2. Acquaintance-General: Swift general offering card.
Acquaintance-Medium Potential: Show touch card. View
3. Acquaintance-Medium Potential: Show touch card.
Acquaintance-High Potential: Show touch card with mail-merge personalization. View
4. Acquaintance-High Potential: Show touch card with mail-merge personalization.
Prospect: Product targeting card. View
5. Prospect: Product targeting card.
Prospect: Lost momentum card. View
6. Prospect: Lost momentum card.
New Client: Welcome card. View
7. New Client: Welcome card.
New Client: Email with satisfaction feedback. View
8. New Client: Email with satisfaction feedback.
| View form
1. Acquaintance-General: Feedback form.